PRIVACY Policy

Updated: January 23, 2026

Home / Privacy Policy

To learn more about the way we use your data for interest-based advertising and share your geolocation data with third party advertisers, please see Interest-Based Advertising

Contents

This Privacy Policy (this “Privacy Policy”) applies to the Tennessee Titans’ website located at www.NissanStadium.com (the “Website”), our mobile application (the “App”) and authorized online services that link to or post this Privacy Policy (collectively, the “Services”). The purpose of this Privacy Policy is to disclose to you what information we may collect, how we may collect it, with whom we may share it, and certain other matters related to such information, including the choices you have regarding our collection of information and our use and disclosure to other parties of information we may have collected from you.

Please note that this Privacy Policy does not apply to information that is collected or obtained through sites or services that do not link to this Privacy Policy (including the Store and Ticketmaster pages on our Website, which are referenced and linked to our Website but are operated by independent third parties).

The Services are hosted and operated in the United States. If you use the Services from outside the United States, please be aware that the information you provide to us is transmitted to, processed, and stored in the United States. Data will be collected, processed, maintained, and used subject to this Privacy Policy and applicable privacy laws in the United States. These laws may be different from the privacy laws in your country.

This Privacy Policy is binding on all those who access, visit and/or use our Services, whether acting as an individual or on behalf of an entity, including you and all persons, entities, or digital engines of any kind that harvest, crawl, index, scrape, spider, or mine digital content by an automated or manual process or otherwise. Please read this Privacy Policy carefully. If you do not agree to be bound by this Privacy Policy, then do not access or use the Services. By accessing and/or using the Services, you accept and agree to be bound by this Privacy Policy, our Terms of Use, which is hereby incorporated by reference. If you have questions or concerns regarding this statement, you should first contact the digital media department of the Nissan Stadium and the Tennessee Titans at 615-565-4000 (Nissan Stadium/ Tennessee Titans, Saint Thomas Sports Park, 460 Great Circle Rd., Nashville, TN, 37228).

*Please read the information below to learn more about our data collection policies and practices.

Information Collection

Information Provided by You

We may collect some or all of the following types of information, some of which may be considered sensitive information, including when you register with us, use our Services, sign up for contests or sweepstakes, participate in surveys, create a profile, access various content or features, submit comments or content, use a send-to-a-friend feature, attend events, or directly contact us with questions or feedback:

  • Identifiers, such as contact information, such as name, e-mail address, postal address, telephone number, and date of birth;
  • Other unique identifiers, such as a username or password, and, where appropriate, other identifiers such as Social Security Numbers and government-issued identifiers. For example, we may need to collect these identifiers to award you certain types of prizes under relevant laws;
  • Demographic information, which may include gender, race, ethnicity, and sexual orientation, and other protected classifications under relevant state or federal law;
  • Financial and commercial information, such as credit card or other payment information and records of products or services purchased;
  • Real-time geolocation information, which may include precise geolocation information;
  • Communications and marketing preferences;
  • Favorite team and inferences about you and your personal preferences;
  • Audio, electronic, or visual information, such as photographs that you provide to us;
  • Biometric information, such as when you elect to use biometric authentication at stadiums that offer this functionality for entry or other relevant functionality governed by this Privacy Notice. Where required by law, we collect this information pursuant to your consent and may provide additional notice about relevant data handling practices;
  • Information about your contacts, such as name and email address, when you share that information with us. If you authorize us to access your contacts, calendar, or photos, we may also collect that information to provide you with relevant functionality;
  • Search queries;
  • Comments and other information posted in our interactive online forums;
  • Professional and employment information;
  • Education information;
  • Information that could be considered health information, such as when you purchase accessible seating;
  • Correspondence, waivers or acceptances and other information that you send to us; and
  • Additional information as otherwise described to you in this Privacy Notice, at the point of collection, or pursuant to your consent.

If you decide not to provide this information, it may limit our ability to provide the Services or some of our content.

Information We Collect Automatically

We also may collect internet and electronic network activity information, device identifiers, and information about your use of the Services automatically when you visit or use the Services, including:

  • Your Internet Protocol (“IP”) address, which is the number automatically assigned to your computer whenever you access the Internet and that can sometimes be used to derive your general geographic area;
  • Your Media Access Control (“MAC”) address, which is a unique identifier assigned to a network interface controller;
  • Your device type or mobile carrier;
  • Other unique identifiers, including mobile device identification numbers and advertising identifiers (e.g., IDFA);
  • Your browser type and operating system;
  • Sites and apps you visited before and after visiting, or while using, the Services;
  • Pages you view and links you click on within the Services;
  • Information collected through cookies, web beacons, Local Shared Objects, and other technologies, as described further below;
  • Information about your interactions with e-mail messages, such as the links clicked on and whether the messages were received, opened, or forwarded;
  • App usage information, including how often you use our application, the events that occur within the application, usage, and performance data, and where the application was downloaded from;
  • Other Standard Server Log Information;
  • Standard Network Traffic Information, when you are connected to an NFL stadium’s Wi-Fi network; and

Information We Collect from Other Sources

In addition to information we receive from you and collect automatically, we may receive information about you from other sources, such as your friends, social networks, publicly available sources, data brokers, advertising partners, and our business partners and sponsors, including to facilitate co-branded programs. We may combine this data with information we already have about you, including to create inferences about you and your personal preferences.

Use of Information

We may use information that we collect about you for a variety of purposes, including to:

  • Provide you with products, promotions, services, newsletters, and information you request and respond to correspondence that we receive from you, including, where relevant, to facilitate your purchases (e.g., to process returns or streamline the checkout process);
  • Contact you about your account or relationship with us;
  • Customize and personalize your experience on the Services and to better serve you with offers and content that we think may be of interest to you, such as by providing you with targeted advertising both on and off the Services. For more information on how we use cookies and similar technologies for advertising, please see Cookies and Similar Technologies. For more information about Interest-Based Advertising, please see Interest-Based Advertising ;
  • Communicate with you about products, services, contests, and events that we think might be of interest to you, and otherwise send you promotional material or special offers on our behalf or on behalf of our marketing partners, their respective affiliates or subsidiaries, and other third parties. We will obtain your consent to send such communications to the extent required by law;
  • Maintain or administer the Services (e.g., to maintain the security and integrity of the Services), perform business analyses, create aggregated or anonymized information that no longer identifies you and therefore is no longer subject to this Privacy Notice, or for other internal purposes to improve the quality of our business, the Services, and other products and services we offer, such as internal administrative purposes or to manage our relationships;
  • Publish stories, comments, photos, and other information posted in our interactive online features;
  • In the case of location information, for example, to determine your market location for purposes of administering broadcast restrictions for live games or other events, to validate your location to geo-gate certain features or information, to locate a place that you may be searching for in your area, for determining teams and offers in which you may have an interest and providing you with information or relevant advertising based on where you are located. For more information about how we use location data in connection with advertising, please see Interest-Based Advertising;
  • In the case of Social Security Numbers, for example, for tax purposes when administering prizes to certain contest winners;
  • Protect the health and safety of our guests, personnel, and the public;
  • Protect or enforce the legal and contractual rights, safety, and security of the NFL and NFL stadiums, enforce applicable agreements with you or others, and prevent fraud; and
  • As otherwise described to you in this Privacy Notice, at the point of collection, or pursuant to your consent.

Disclosure of Information

We may disclose each of the categories of personal information described above with others for the purposes described above, including as follows:

Authorized Third Parties and Service Providers: We may disclose your information to third-party vendors and service providers that perform certain functions or services on our behalf (such as to host the Services, fulfill orders, provide products and services, manage databases, perform analyses, process credit card payments, provide customer service, or send communications for us).

Select Business Partners: We may disclose your information to select business partners so that they can provide you with special offers, promotional materials, and other materials that may be of interest to you. For example, we may disclose your information to our co-brand partners when you choose to be involved in those programs, such as when you enter contests or sweepstakes that are conducted with those business partners. We are not responsible for the privacy practices of our business partners, and we urge you to review their privacy notices for more detail on how they might process your information and for information about how to exercise your marketing and other choices with such partners.

Third-Party Advertising and Audience and Traffic Measurement Services: We use third party advertising, analytics, and measurement partners to serve you advertisements on the Services as well as across other sites and services. For information about how we may disclose your information to third parties in connection with advertising, please see Section 5, Interest-Based Advertising. These third parties may set their own cookies or similar web technologies on the Services and elsewhere online that enables them to collect information about users’ online activities over time and across different websites.

Business Transfer: If we sell all or part of our business, or make a sale or transfer of assets, or are otherwise involved in a merger or business transfer, or in the unlikely event of bankruptcy, a business reorganization, or similar event, we may transfer your information as part of such transaction.

Administrative or Legal Process: We may disclose your information to third parties in order to protect the legal rights, safety, and security of the NFL, our corporate affiliates, subsidiaries, business partners, and the users of our Services; enforce our terms of use and other agreements; respond to and resolve claims or complaints; prevent fraud or for risk management purposes; and comply with or respond to law enforcement or legal process or a request for cooperation by a government or other entity, whether or not legally required.

Other Parties With Your Consent: We may disclose information to third parties or the public when you consent to such sharing. For example, if you win a contest or sweepstakes, we may ask your permission to publicly post certain information on the Services identifying you as the winner.

Aggregate Information: We may disclose aggregate information, such as demographics and usage statistics, to advertisers, sponsors, or other organizations.

Geolocation Information: We may disclose your geolocation information to service providers that perform certain functions or services on our behalf. We also may disclose your geolocation information to third parties so that they may provide you with geographically relevant advertising;

  • If you wish to stop the further collection of your geolocation information, please opt out using your device settings. Turning off access to geolocation and precise geolocation data may disable or interfere with certain functionality or services.
  • For Android users, please see the following link for instructions on how to opt-out of or withdraw consent to geolocation data collection from your settings https://support.google.com/accounts/answer/6179507?hl=en.
  • For iOS users, please see the following link for instructions on how to opt-out of or withdraw consent to geolocation data collection from your settings https://support.apple.com/en-us/HT207092

For more information and to learn about your options with regard to the use of geolocation information for interest-based advertising, please see Interest-Based Advertising.

Please also note that if you choose to engage in public activities on the Services, such as through interactive features like a chat room, forum, blog, or other community tool, you should be aware that the information you share there will be publicly available and can be read, collected, or used by other users of these features. You may receive unsolicited messages from other parties. We cannot ensure that parties who have access to such information will respect your privacy. Please exercise caution when using these features.

Cookies and Similar Technologies

As with many websites, our Services use a technology called “cookies.” A cookie is a unique, random number that is stored in the browser on your computer. The cookie may not directly identify you, but rather only the device that is used to visit the Services. Cookies automatically identify your browser to the Services whenever your device accesses or visits the Services. Cookies also let us know how many people visit or use our Services and where visitors go on the Services. In addition, cookies can let us know non-personally identifiable information, like what web browser is being used to access the Services. For registered users, cookies can make using the Services easier for you by saving information such as your passwords or preferences. By tracking how and when you use the Services, cookies help us determine which areas are popular and which are not. Many improvements and updates to the Services are based on data obtained from cookies. Accepting cookies allows you, among other things, to personalize your experience on the Services. Cookies may also allow the Services to present to you advertising, which may be of interest to you.

The following types of cookies and similar technologies are used on our Services:

  • Strictly necessary cookies and technologies: These are necessary for the Services to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for Services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about certain of these cookies, but some parts of the Services will not then work.
  • Functional cookies and technologies: These enable the Services to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you disable functional cookies, then some or all of these services may not function properly.
  • Performance cookies and technologies: These allow us to count visits and traffic sources so we can measure and improve the performance of our Services. They help us to know which pages are the most and least popular and see how visitors move around the Services. If you disable performance cookies we will not know when you have visited our Services, and will not be able to monitor its performance.
  • Targeting cookies: We partner with third party advertisers to serve and display advertising on the Services and elsewhere online across different sites and services. As described directly below under Interest-Based Advertising, these partners may use cookies and other similar technologies to collect information about your activities across different websites and services to build a profile of your interests and provide you with relevant advertising. This is typically done based on uniquely identifying your browser and internet device. If you disable targeting cookies, you will experience less targeted advertising.

To disable optional cookies (cookies other than those categorized as strictly necessary above), please utilize the Cookie Settings of the applicable website or navigate to Privacy Settings in applicable apps. Additional choices, including with respect to Interest-Based Advertising, are described below under Interest-Based Advertising.

You also may be able to reject cookies and similar technologies through your browser settings. If you reject cookies through your browser settings, you may still use our Services, but your ability to use certain features may be limited.

Interest Based Advertising

We partner with third party advertisers, as well as analytics and measurement partners, to serve and display advertising on the Services and elsewhere online across different sites and services.

These partners may use cookies and similar technologies on the Services and elsewhere online to collect and share information about your activities across different websites, mobile applications, and services to provide you with relevant advertising (“Interest-Based Advertising” or “IBA”). For example, we may conduct analysis on your behavior in order to provide you with Interest-Based Advertising both on and off the Services. “We may also disclose non cookie-based information for advertising purposes, including for Interest-Based Advertising. For example, we may disclose information to social networking platforms, so that they may send tailored communications on our behalf via their platforms. To serve and display advertising relevant to your location, where permitted by law and depending on the Services you use, the Services may also track your device’s precise geolocation by responding to beacons or inaudible signals sent to your device’s microphone. This is typically done based on uniquely identifying your browser and internet device.

Opting Out of IBA

You can opt out of receiving some type of ads and third-party collection of data for IBA from your device across unaffiliated services by managing your preferences at https://youradchoices.com/control.

  • You can also manage third-party cookies that collect data from NFL-affiliated websites and mobile applications for Interest-Based Advertising by setting your preferences on the website, mobile application, or other service via “Privacy Settings” or “Cookie Settings.”

Precise Geolocation Data for IBA

As noted previously and in accordance with local laws, we may disclose your geolocation information, including precise geolocation information, to service providers that perform certain functions or services on our behalf and to third parties so that they may provide you with geographically relevant advertising.

If you wish to stop the further collection of your geolocation information for IBA, please opt-out using your device settings, as noted below:

Opt-out or Withdraw Consent for Precise Geolocation Data for IBA

To opt out of the tracking of your device geolocation and/or precise geolocation data, please visit your device settings. Turning off access to geolocation and precise geolocation data may disable or interfere with certain functionality or services.
For Android users, please see the following link for instructions on how to opt-out of or withdraw consent to geolocation data collection from your settings https://support.google.com/accounts/answer/6179507?hl=en.

For iOS users, please see the following link for instructions on how to opt-out of or withdraw consent to geolocation data collection from your settings https://support.apple.com/en-us/HT207092

In the mobile environment, most mobile operating systems offer device-based opt-out choices that are transmitted to companies providing interest-based advertising. To set an opt-out preference for a mobile device identifier (such as Apple’s IDFA or Android’s GAID), visit the device manufacturer’s current choice instructions pages, or read more about sending signals to limit ad tracking for your operating system here: http://www.networkadvertising.org/mobile-choices. Please note that these settings must be performed on each device (including each web browser on each device) for which you wish to opt-out, and if you clear your cookies or if you use a different browser or device, you will need to renew your opt-out preferences.

Please note that if you opt-out of interest-based advertising you will continue to see advertisements, but they will no longer be tailored to your interests.

Some areas of the Services, however, may not provide you with a personalized experience if you have disabled the use of cookies. Cookies on the Services are not tied to the users’ personal information.

Log Data refers to certain information about how a user uses our Services. Log Data may include information such as a user’s Internet Protocol (IP) address, browser type, operating system, the pages or features of our Services to which a user browsed and the time spent on those pages or features, search terms, the links on our Services that a user clicked on, and other statistics.

You may choose to receive push notifications while using our Services. In order to serve push notifications, we may need to collect your IP address and a persistent identifier from your device. You may opt out of receiving push notifications by turning off push notifications at the device level.

The Services may contain links to other websites or online services that are operated and maintained by third parties and that are not under our control or maintained by us. Such links do not constitute an endorsement by us of those other websites, the content displayed therein, or the persons or entities associated therewith. This Privacy Notice does not apply to this third-party content. We encourage you to review the privacy policies of these third-party websites or services.

Data Security and Data Integrity

These Services incorporate reasonable safeguards to protect the security, integrity, completeness, accuracy, and privacy of the Data that we may collect, and we have put into place reasonable precautions to protect such information from loss, misuse, and alteration. Your Personal Data is transferred to our computers utilizing encryption software. Only those employees who need access to your information in order to do their jobs are allowed access. Our security policies are reviewed periodically and revised as required.

Nonetheless, it is common knowledge that transmission of information via the Internet is not wholly secure, and we cannot guarantee the security of your Personal Data, or any other information, transmitted to or through any of our Service(s). Any transmission of Personal Data, or other information, is at your own risk. By using our Service(s), you acknowledge and accept these risks. As a result, we cannot guarantee or warrant the security of any information you disclose or transmit to us or that are otherwise provided to us and we cannot be responsible for the theft, destruction, or inadvertent disclosure of information. It is your responsibility to safeguard any passwords, ID numbers, or other special access features associated with your use of the Service(s). Any transmission of information is at your own risk. By using our Service(s), you acknowledge and accept these risks.

If you have any questions about security on our Services, or if you become aware of any unauthorized use of an account, loss of your account credentials, or suspect a security breach, notify us immediately by updating updating your Privacy Choices here. If our security system is breached, we will notify you of the breach only if and to the extent required under applicable law.

Data Subject Rights

If your Personal Data changes (such as your email address or zip code) or if you no longer desire to access our Services, we will endeavor to provide a way to correct, update, or remove the Personal Data that you have provided to us. This can be done by notifying us by updating your Privacy Choices here. We will reply to your request within 10—20 business days. When you delete your account, it cannot be recovered.

If you reside in certain jurisdictions, such as the EEA, you may also have the following rights and options with regard to accessing, reviewing, correcting, and updating your Personal Data, as well as how we use and disclose your Personal Data:

Right to Access. We respect your right to access and control your information, and we will respond to requests for information and, where applicable, will correct, amend, or delete your Personal Data. You may choose to access or update your Personal Data as it exists in our records by logging into the account you have created for yourself in your My Titans Account. You may also choose to access your Personal Data by contacting us and requesting access, a process which shall include our identity verification procedures. Before providing data to you, we will ask for proof of identity and sufficient information about your interaction with us so that we can locate any relevant data. We may also charge you a fee for providing you with a copy of your Data (except where this is not permissible under local law).

Updating Communications Preferences (Opt-Out Policy). We do send e-mails to users with information that we believe may be of interest. Users may opt out of receiving e-mail messages by notifying us by updating your Privacy Choices here or by clicking on the “unsubscribe” link found at the bottom of every e-mail that we send. Please note that if you opt-out of receiving marketing-related e-mails from us, we may still send you important administrative messages that are required to provide you with our Services, as applicable. If you do not opt-out using the link at the bottom of an e-mail, you will continue to receive electronic communications until you choose to click on the link that will be provided in each e-mail you receive from us.

Right to Rectify — Correction and Deletion. Citizens of some jurisdictions, including the EEA, have the right to correct or amend their Personal Data if it is inaccurate or requires updating. You may also have the right to request deletion of your Personal Data; however, this is not always possible due to legal requirements and other obligations and factors. Remember that you can update your account information by updating your Privacy Choices here.

Right to Erasure / Be Forgotten. Data Subjects of the EEA may have the right to request that we delete your Personal Data in certain circumstances, such as if holding the Personal Data is no longer necessary or if part of your Right to Object (below).

Right to Object. Data Subjects of the EEA may have the right to object to the use of Personal Data for direct marketing uses, scientific uses, or historical research. If you do not wish to have your Personal Data shared with third parties, contact our Data Protection Officer as described at the end of this document. If you do not wish to receive future commercial messages from us, simply follow the unsubscribe instructions contained within the message you receive. (But note that you may continue to receive certain communications from us, such as transactional or relationship messages, and/or messages about your account/profile).

Right to Restrict Processing. Citizens of some jurisdictions, including the EEA, have the right to request that we stop processing their Personal Data.

Right to Data Portability. Data Subjects of the EEA have the right to request that we provide your Personal Data for the purpose of sharing it with another service provider (through a secure process).

Filing a Complaint. If you are not satisfied with how we manage your Personal Data, you have the right to make a complaint to a data protection regulator. A list of National Data Protection Authorities can be found here: http://ec.europa.eu/justice/data-protection/bodies/authorities/index_en.htm.

Data Retention

Unless otherwise described or requested by you, we will retain your Data for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Data Protection Officer

Our appointed Data Protection Officer is Valeria Williams, Titans’ General Counsel. If you have an inquiry regarding your Personal Data, pursuant to the rights listed in the preceding section (above), please email your message to [email protected].

Children’s Privacy

We do not knowingly collect personal information from children as defined by local law. If we learn that a child has provided us with personal information, we will delete it or otherwise comply with applicable law.

Your California Privacy Rights

A California privacy law that went into effect on January 1, 2005, allowing California residents to obtain specific information about a business’s privacy practices if it shares information with other companies for those companies’ direct marketing purposes. As explained in this Privacy Policy, whenever you agree to let us collect Personal Data about you, we will always provide you with an option to prevent this information from being shared for non-administrative purposes with third parties. You can exercise this option at any time by following the steps outlined above.
If you are a California resident and you would like to make such a request, please notify us by updating your Privacy Choices here or write to us at CA Privacy Rights, 460 Great Circle Rd., Nashville, TN, 37228, ATTN: Digital Media Dept.


California residents may be entitled to additional rights over their personal information. For more information about those rights and how to exercise them, please see our California privacy notice, which is incorporated by reference into this policy.

Changes to This Privacy Notice

By using any Services, you signify your agreement to the terms of our Privacy Policy. We may amend this Privacy Policy at any time. If we make a material change to the way in which we collect, use, and/or share your Personal Data, we will post a notice on our Services and / or send an email to users who have provided an email address. We will assume that you have given your permission for your information to be used under the terms of the new privacy policy, if you do not respond to our e-mail within thirty (30) days or continue to use the Services thirty (30) days after a notice is posted. Please note that you should always update your Personal Data to provide us with a current email address.

Dispute Resolution

Third-Party Ad Serving and Audience and Traffic Measurement Services: We may use third-parties to serve advertisements on the Services. These third parties may set their own cookies or similar web technologies to collect information about users’ online activities over time and across different websites. The Services may feature Nielsen proprietary measurement software, which will allow users to contribute to market research, such as Nielsen TV Ratings. Nielsen believes that you should have a choice about whether to contribute to our research and insights. To opt out of Nielsen measurement, you need only to activate the “Limit Ad Tracking” (for iOS devices) or “Opt out of Ads Personalization” (for Android devices) option in your device settings. For web, please visit: http://www.nielsen.com/digitalprivacy to learn more about the Nielsen digital measurement products and your choices in regard to them.

Contact Us

If you have any questions about this Privacy Policy or the privacy practices of this Services, please notify us by emailing [email protected]. Questions regarding this statement should be directed to:

Nissan Stadium
1 Titans Way
Nashville, TN, 37213
ATTN: Privacy Policy/Director of Digital Marketing